Upshot

Upshot Named to Post Foods Roster

Julie — Wed, 22 Feb 2012 22:02:54 +0000

Post Foods, LLC has retained Upshot as their integrated marketing agency across their portfolio of brands. The agency has responsibility for leading integrated marketing communications (with a team of agencies), promotions, in-store and shopper marketing and has been tasked with advertising campaigns on Honey Bunches of Oats and Grape Nuts.

“We’re excited to work with one of the most recognizable names in the food industry” said Brian Kristofek, President & CEO of Upshot. “We’re looking forward to helping their brands see success by inspiring their consumers and shoppers through our work.”

“We have a strong commitment to accelerating progress for the Post business,” said Jim Holbrook, Post Executive Vice President of Marketing. “Upshot is a great marketing partner to help give our brands a good push.”

The Great Recession Hasn’t Changed Consumers’ Drive to Consume

Julie — Mon, 20 Feb 2012 17:59:36 +0000

Senior Art Director

Julie — Tue, 14 Feb 2012 18:03:29 +0000

If you’re good at making anything look great, are able to concept with the best of them and can help other art directors make their work better, then we’d love to see your samples. This position is heavily print oriented with everything from ads to elaborate direct mail to beautiful brochures. It’s a great opportunity to work on a great brand in a great agency environment.

Senior Copywriter

Julie — Tue, 14 Feb 2012 18:02:55 +0000

If you’ve got consumer and B2B experience and great samples (both long form and short) to prove it, then send them our way. If you’ve got experience managing other writers, then so much the better. And if you’ve got experience in the hospitality field, then don’t miss this opportunity to work in a growing agency that you can grow right along with.

Junior Art Director

Julie — Tue, 14 Feb 2012 18:02:11 +0000

Great design should be second nature to you and you should love to concept for everything from print to web to point of sale. You need to be proficient on the Mac. Eager to learn from the best, take feedback and detail oriented. This entry-level position provides the perfect opportunity to get your career off to a great start.

Junior Copywriter

Julie — Tue, 14 Feb 2012 18:01:03 +0000

If you’re good at turning a phrase, can write clever headlines, able to think visually, can develop compelling long copy and are looking for a great place to learn from the best, then send us some samples that show us what you’ve got. This is an entry-level position and offers you a chance to grow and really hone your craft.

Find Your Brand’s Love Connection on Pinterest

Julie — Tue, 14 Feb 2012 14:14:16 +0000

How to Eat Like a Buddhist

Julie — Fri, 10 Feb 2012 22:43:09 +0000

Be There or Be Irrelevant.

Julie — Wed, 08 Feb 2012 20:46:40 +0000

Join in the action at the PMA Annual Marketing Conference GameChangers, March 14-15 in Chicago. Keynote speakers from top brands like Walgreens, Subway, Chobani and Corona will share how they changed the rules and looked outside the confines of traditional advertising to deliver extraordinary results. Discover new ways to motivate behavior, learn new engagement strategies and leave with usable insights to apply to your brands integrated marketing plan.

The rules and ideas of marketing are being changed every day and ever evolving. Don’t be left behind. Register today.

Celebrating A Diverse & Changing Food Culture

Julie — Wed, 08 Feb 2012 15:36:16 +0000