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Gogo Inflight Internet

Wi-Fi With Wings

Challenge. Launch the first air-to-ground wireless broadband network in the U.S. on various airlines without being viewed only as a tool for productivity.

Insight. “It’s a pain not being able to get online when I’m flying; I feel really limited because I can’t do what I want to.”

Solution. An integrated brand launch showcased the freedom to do whatever you choose in flight—check emails, sports scores or simply surf the web.

Touch Points. inflight/online video, print, outdoor, interactive, widget/online game, email, banner ads, inflight communications, collateral, event

Awards. Hermes Creative Award, Telly Award, MarCom Award, Web Marketing Association’s Web Award

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